"Natural bamboo fabric is also a good choice for diabetic and
compression hose. The softness of the fabric is a natural choice for
this application. Lower extremity amputation among the diabetic
population increased from 67,000 in 1994 to 140,000 in 2000. While
amputation in the diabetic population is a viable option in the
presence of significant peripheral arterial disease and gangrene, life
expectancy after major lower extremity amputation is appalling with
only a 40 % five-year survival rate. (2,3)...
Antimicrobial and antibacterial textiles can play a part in a
strategic plan to reduce healthcare associated infections. Tactics such
as isolating infected and colonized patients, practicing stringent
handwashing policies, and implementing antimicrobial and antibacterial
textiles can help combat the spread of a wide range of resistant
bacteria, viruses and other microbes including Methicillin resistant
Staphylococcus aureus (MRSA), a form of staph bacteria which is blamed
for about 13 % of the nation’s two million hospital infections each
year according to the CDC.
'It is well documented that
soiled linens harbor microorganisms that can be transmitted to others,”
said Gang Sun, professor of clothing and textiles at the University of
California, Davis. “In light of the rise of antibiotic resistant
bacteria, the development of (antimicrobial and antibacterial textiles)
can be a major advancement in the battle against the spread of
infection.' (4 )"
Sports Authority, Dicks Sporting Goods, (My kids play soccer, lacrosse, field hockey and ice hockey...I need all the discounts I can get.)
Macy's, Home Depot, Sears, Target, Overstock.com, Southwest Airlines, Delta, United, Borders Books and Music, CVS, Walgreen's, Ocean State Job Lot -
and that's in addition to several marketing email newsletters.
I signed up for all of them. I like to know what's going on and an email newsletter keeps me up to date without having to wade through all that junk mail.
I scan the subject line, decide to open, delete or save and move on to the next one.
Overstock.com sends me one almost every single day. I rarely open them but when I do, I almost always buy something. If they didn't send them, I probably wouldn't buy from them. I am loyal because they keep me in the loop. Sales, coupons, shipping discounts - all stuff I wouldn't know about if they hadn't sent me the email!
Why should you use an email newsletter?
Cost-effective (especially in comparison to direct mail campaigns) Drives traffic to your website (you've got a website, use it!) Increases sales (Are you selling anything? Proactively inform your customers!) Builds loyalty (Name recognition!) Immediate Targeted (Remember my sports equipment comment/) Customizable (easily and cheaply!) and my favorite - MEASURABLE (a.k.a. checking stats!)
It's impossible to measure direct marketing or any other kind of marketing effort the way you can measure your email newsletter marketing campaigns. Open rates Click through rates Bounce rates
It is time to put email marketing to work for your business! O&P Vendors and Manufacturers CLICK HERE O&P Patient Care facilities CLICK HERE
DEER PARK, N.Y., Dec. 18 /PRNewswire-FirstCall/ -- Langer, Inc.
(Nasdaq: GAIT, "Langer" or the "Company") today announced that on Friday
December 15th it signed a definitive agreement to purchase substantially all
of the assets of Regal Medical Supply, LLC ("Regal") through Langer's wholly-
owned subsidiary Regal Acquisition Co.
Regal is a Board for
Orthotist/Prosthetist Certification accredited supplier of contracture
management products and services focused on the long term care market with
24 sales representatives covering both chain and independently operated
skilled nursing and assisted living facilities in 22 states. The purchase
price is approximately $1.64 million, including the satisfaction of certain
obligations to affiliated parties in exchange for the delivery of excess
BALTIMORE - "In 1942, the Gestapo circulated posters offering a reward
for the capture of 'the woman with a limp. She is the most dangerous of
all Allied spies and we must find and destroy her.'
dangerous woman was Virginia Hall, a Baltimore native working in France
for British intelligence, and the limp was the result of an artificial
leg. Her left leg had been amputated below the knee about a decade
earlier after she stumbled and blasted her foot with a shotgun while
hunting in Turkey.
The injury derailed Hall's dream of becoming a Foreign Service
officer because the State Department wouldn't hire amputees, but it
didn't prevent her from becoming one of the most celebrated spies of
World War II."
From Hartford Business Journal "Hartford-based Aetna
reported that computer records containing personal information on about
130,000 of its members were stolen Oct. 26 from the office of a vendor,
Concentra Preferred Systems
. The records included medical claim data stored on computer backup
tapes, which can only be read by specialized computer equipment. In
addition to the backup tapes, cash, DVD players and other items were
also stolen. Concentra, a Naperville, Ill.-based
company, provides claims cost management services to health insurance
carriers and HMOs. Aetna plans to notify members and providers who
could be affected and offer them free credit monitoring services for a year."
People do business with people/companies that they know, like and trust. If they recognize your name, they think they know you. If they know you, they feel more comfortable. If they feel more comfortable, they like you, etc., etc.
If you live in the states listed below, here's a way to get some super high(way) name recognition!